Dan Brough to draw upon over 20 years of experience to connect Fetch with agency leaders servicing top CPG, restaurant and retail brands MADISON, Wis., Dec. 14, 2023 /PRNewswire/ — Fetch, America’s No. 1 rewards app and leading consumer-engagement platform, today…
Marketing agencies use their expertise in areas like branding and SEO to help businesses build a positive reputation and expand their customer base. Data from Statista shows ad spending in Europe has been climbing and is expected to continue trending upward. These top…
In 2024, Papa Johns wants to celebrate the culture of pizza, and it’s tapping The Martin Agency to handle those responsibilities. Earlier this year, the brand hired Mark Shambura, the former CMO of MOD Pizza, to lead the brand as…
Benji Hugh What on earth was 2023? Change is inevitable, but 2023 has been a massive year. Twitter is now X, SGE is already in more than 120 countries, everyone is struggling to use GA4 and your LinkedIn feed is…
The organisers of the Lagos Advertising and Ideas Festival have emphasised the need for advertising agencies to evolve their creative essence as a means towards ensuring the growth of the industry. The Chairman of the LAIF Management Board, Jay Chukwuemeka,…
CHARLOTTE — Wray Ward, one of Charlotte’s largest marketing agencies, is laying off 14% of its workforce, our partners at the Charlotte Observer report. It comes after the Charlotte Business Journal’s April report that the agency had laid off 11%…
Skift Take European regulatory agencies are increasingly cracking down on airline ads that claim they have a positive environmental impact. — Meghna Maharishi “Committed to protecting the environment: travel better and sustainably.” “Fly more sustainably.” “Environmental Advocacy.” These are some…
Chris Fraser The AdNews end of year Perspectives, looking back at 2023 and forward to next year. For me there were two key themes in 2023: Performance plateau In 2023, the advertising world experienced what I like to call the “Performance…
69% of companies actively invested their time in search engine optimization in 2023. DesignRush selected the best SEO companies that help businesses improve their online presence and positioning in search engine results. NEW YORK, Dec. 2, 2023 /PRNewswire-PRWeb/ — According…
Advertisers said on Thursday that they did not plan to reopen their wallets anytime soon with X, the social media company formerly known as Twitter, after its owner, Elon Musk, insulted brands using an expletive and told them not to…