More than half of the marketing technology used by small and medium-sized businesses (SMBs) is redundant, according to a new survey. This redundancy is expensive and inefficient. SMBs spend approximately $43,500 annually on martech it seldom uses, according to the…
Shown here is Park Aerospace’s new production equipment, housed in the company’s newly expanded facility. Photo Credit: Park Aerospace Park Aerospace Corp. (Newton, Kan., U.S.) launches the company’s new Aeroadhere FAE-350-1 structural film adhesive product for use in bonding of aerospace primary…
MarTech The bigger the brand, the greater the bureaucracy – and this can be a real headache for talented creatives looking to secure high-profile work. Running an agency – whether it provides marketing, development or social media services, or a…
The Betting and Gaming Council (BGC) has said that it needs “cooperation” to limit the amount of marketing materials viewed by vulnerable groups, including children and those suffering from gambling harm. The BGC said that Michael Dugher, chief executive of…
New York, June 06, 2023 (GLOBE NEWSWIRE) — Reportlinker.com announces the release of the report “Marine And Ports Construction Global Market Report 2023” – , International Container Terminal Services Inc., Mitsubishi Logistic Corporation, Shipping Solutions and Services Ltd., APM…
FACET TIME: Guests at Baccarat’s dinner Monday night in honor of Philippe Starck sat in a pitch black room while waiters — dressed all in black like ninjas with tiny lamps on their foreheads — scurried to and fro, plucking…
The WWD Tech Symposium has just added another speaker. Stefano Rosso, chief executive officer and founder of D-Cave, has joined the lineup for the virtual and complimentary event, which will be available on demand from July 3 through Sept. 3.…
Google has added six new dimensions and metrics in the new Google Analytics 4 audience builder. These metrics should help you track your website metrics and goals in more detail using the audience builder tool. New metrics and dimensions. The…
It’s always fun to test yourself in a multiple-choice quiz with unexpected answers – so here is one for us shopkeepers. I don’t have a good way to make the correct answers hard to read, so no cheating! A. How…
Apple’s new mixed reality headset may have stolen the show at WWDC, but it was not the only piece of tech the company announced. Apple debuted a 15-inch MacBook Air today that will join the classic 13-inch model as the…